At Friday's seminar on the Philosophical Foundations of Law and Finance (12th June, 6.00-8.00pm, Room 501, 309 Regent St) we shall turn to Aristotle's classic, The Art of Rhetoric.
If you have ever wanted to convince yourself of something or persuade others to do something, and ever wondered how is this to be done then Aristotle's work is the bees knees. Much of what we call common sense in the Western world comes from this incomparable book.
Book I: http://classics.mit.edu/Aristotle/rhetoric.1.i.html
This is a big shift from Plato's approach. We are reaching into the dark arts of persuasive technology, verbal manipulation, white lies and getting what you want even if it is not exactly the Good.
We may test the theory straight afterwards at Vapiano.
Sincerely,
Joe and Laura
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